Greg Crutcher

Atlas Senior Living

GREG CRUTCHER

Vice President of Sales and Marketing

Greg comes to Atlas Senior Living with numerous years of healthcare sales experience and moved his focus to senior living in 2010. After graduating from Troy State University Greg joined a physician recruitment firm in Dallas TX where he met with C Level positions at hospitals across the country. Greg started working with Atlas Owner Wyman Hamilton as a Sales and Marketing Director at a 352 unit Brookdale community where he increased occupancy from 73% to almost 100% before being promoted to Regional Sales Manager. While a Regional at Brookdale he had one of the highest occupancy percentages in the company with an average of 96% over 11 communities. Greg later left to become a Divisional Sales Director covering 26 communities across the eastern part of the US. Greg and his wife Amy live in Birmingham AL and together raise their daughter Landry Kate.

“The joy of life comes from our encounters with new experiences, and hence there is no greater joy than to have an endlessly changing horizon, for each day to have a new and different sun. “

~Christopher McCandless

EDUCATION: Bachelor of Science Troy State University

“It is so easy to sell and promote something you believe in! What I love most about Senior Living is that you get to immediately see the positive effect you can have on the life of a senior and their families. We should have made this move years ago is something I never grow tired of hearing from new residents that decide to make an Atlas community their home. It is very important that we always continue to strive for that sort of affirmation in what we do. It never feels like work to care for our residents but a privilege. “ ~ Greg Crutcher